It’s true that you can’t manage what you don’t measure. But it’s equally true that what you measure starts mattering more than what ought to matter. That’s the beauty and the danger of metrics. In corporate life we chase dashboards, OKRs, and quarterly targets until they begin to define success more than purpose. In personal life, we chase step counts, calorie goals, and likes until movement feels like numbers and not joy. Metrics give us focus. But sometimes, they quietly hi